LINDA'S GUARANTEE - "YOUR DOG OBEYS, OR YOU DON'T PAY!"
E-MAIL:info@stein-way.com ~ PHONE: (845) 294-6880

Press Release: June 2002

Opportunity Barks !
Stein-Way Dog-Training® now a Franchise Opportunity

Goshen, New York: Linda Stein, founder of Stein-Way Dog Training®, announces that the proprietary one-day, guaranteed dog-training method is now available to ambitious dog-lovers as a franchise opportunity. “No previous dog-training experience is necessary to make this home-based business opportunity succeed. We have developed a unique one-visit method that franchisees will learn at our site,” remarks Ms. Stein, “We are looking for people who have always loved dogs and who will be committed to our professional approach to business.” Stein has personally trained over 6,000 dogs from her home in New York’s Hudson Valley region with a 96% success rate.

According to the American Pet Dog Association, one third of all Americans own a dog. Billions are spent on pet-related products and services each year. Franchisees will be able to tap into this market’s potential with a training method that has already proven to be successful. “Today’s dual income families have demanding schedules and prefer the convenience and results of attending a single, guaranteed three hour one-on-one training session rather than the more common eight-week group classes,” says Stein. She attributes part of her success to her consistent advertising message, “Your Dog Obeys Or You Don’t Pay!”®

In exchange for a relatively low franchise and royalty fee, franchisees in the Stein-Way Dog Training® organization will benefit from initial and on-going training, marketing and technical support, marketing expertise, location selection, access to established channels for supplies and equipment, use of the established Stein-Way trademark and more. “Being a good dog trainer is not enough to make a business succeed. Stein-Way is more than a training method; it’s a business method. That’s what gives the trademark its value,” Stein explains.

Flexible hours and low operating expenses distinguish the franchise. Territories are awarded by geographic size, population, and demographic suitability for growth of the concept. Ms. Stein, one of very few women to become franchisors, is presently targeting areas in Northeast United States for this ground floor opportunity. She developed the Stein-Way Dog Training method and perfected it as an entrepreneur in the 1960’s. She has over 25 years experience running her training program and is an authority on the subject with numerous articles and columns to her credit. A frequent guest speaker for organizations, seminars and programs, Stein has been interviewed for countless publications as well as television and radio programs.

Her company is based in Goshen, New York where Ms. Stein developed her business. A mother of twins, she resides with her husband, Dr. Norman Stein and is active in numerous organizations and charities.

For more information on the Stein-Way Dog Training® franchise opportunity and method, visit www.stein-way.com

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